INNOVATION

INNOVATION

Innovation and creation are at the heart of the entrepreneurial journey. Even if you are not creating a new product on the market, your service innovation and quality have to fill a want or need in the marketplace in order to survive. For the Reluctant Entrepreneur, innovation within a current context or organization is likely more appealing as it doesn’t require the commitment, structure, or risk of the entrepreneur life. Consider your innovations seeds, requiring care and nourishment to take root, though they may not grow at all, in the way you expect, or on your timeline. 

Empress

The Empress is associated with fertility, creation, and nurturing of self and others. This is a card of abundance and potential, as well as a reminder to be in partnership with elements, seasons, and cycles. The Empress invites you to appreciate the beauty of what develops naturally from the seeds you’ve planted, instead of holding tightly to the expectations you may have for when and what you want to  produce. The Empress is also an embodiment of the reminder that if you do not nurture yourself, you will not have the ability to create and sustain life.  

Questions to consider:

• What seeds are you planting?
• What benefits have unfolded from elements or seasons not in your control or according to plan?
• What do you need to nurture to support your and your business’ success?
• What is your body telling you?